Which Beverage Brand will most probably tap into Vending Ind

[marketing7]

The vending machine industry of 2015 can be evaluated in two words, one is "Fast", the second is "Chaos". "Fast" refers to the development remains a double-digit growth levels, although the growth has slowed because of the effect from the economic environment. "Chaos" refers to the phenomenon, because of the rapid development of vending machine business, more companies emerged and led the industry into a more intense competition, with insiders saying:”never seen such a shuddering industry.”

There is a special phenomenon we should pay more attention, some brand beverage companies are getting involve in and changing the past pattern of the vending industry, stimulating some other beverage brands to tap into this industry. So which beverage brand will take action to tap in to vending industry in 2016? Here we simply make a bold guess.

No.1. Uni-President China Holdings Limited
Uni-President is not only one of the largest food and beverage enterprises in China, but also one of the most popular brands suppliers in the industry. Why predict it will start business in vending industry? Here are the main reasons: Firstly, Uni-President have experienced a vending machine operator in Taiwan, they are familiar with vending machine. Secondly, the products of Uni-President involve all kinds of drinks and food, it basically meets the requirements of vending machines for selling goods. Thirdly, the sales channels network of Uni-President are quite prefect. Fourthly and most importantly, currently Uni-President have a small-scale pilot operations team in China mainland, it is hardly for them to neglect the vending machine market.

No.2. Masterkong (Tingyi (Cayman Islands) Holding Corp.)
Just like Uni-President, Masterkong is also one of the leading enterprises in China food and beverage industry. If analysis in depth, the reasons of it enters vending market will be more abundant than Uni-President. Firstly, roots in Taiwan, Marsterkong is also familiar with vending industry. Secondly, by viewing the products line, Marsterkong may be more suitable for the vending machine than Uni-President. Thirdly, Marsterkong’s access channels are also very perfect and complete. Fourthy, a over 500-scale vending machine operators team is maintained by Marsterkong. It is obvious that Marsterkong is ready to tap into vending industry.

Besides, Coca-Cola, Wahaha and more beverage brands are also keeping an eye on the development of vending machine industry. We need to wait and see what will going on next year. (Sourcing from: http://www.17vending.com/)

Holding in the most active and fast-developing economic region in China, we believe China International Vending Machines & Self-service Facilities Fair 2016 (China VMF 2016) will devote itself to setting up a professional platform for vending machine industry and actively facilitate companies in exploring markets. By now, Easy-touch, Fu Lei, Joyi Vendor, Easivend, Dongji Vengding, KED, MAKE, etc, have booked their stands to display the latest vending products and technology. So just mark your calendar and join it on March 9-11, 2016 in Guangzhou, China!

You can catch all the latest China VMF news on the website www.chinavmf.com, “follower us” on our Twitter page (@CHINAVMF), or contact Ms. Eve Cheng via grand.ev@grahw.com